I have created a simple sidebox add on for Zen-Cart 1.3.8 that allows you to let your users signup for your Feedburner account. It’s really simple. Click here to download the file
Category Zen Cart
Zen Cart Facebook Group
Join the unofficial Zen-Cart support group on Facebook!
Zen Cart Security Update
Make sure you apply the latest security patch to your Zen-Cart.
From Zen-Cart:
Recently we have been informed of some vulnerabilities in the store code which could potentially allow an attacker to gain access to the Administration section. To take advantage of theses vulnerabilities, the attacker needs to know the location of the Zen Cart™ Administration section.
Download the patch: security_patch_v138_20090619.zip
How to bypass the create account success page in Zen-Cart
The more clicks and actions you make the user take, the more likely they are to abandon your cart and buy nothing. The success screen that appears after a user creates their account is virtually worthless. The following modification will send your user straight to the shipping checkout screen if they have contents in their cart. If they don’t, then they’ll see the success screen
(Note, this is for version 1.3.x +)
Locate includes/modules/create_account.php
Find the following line, it will be towards the bottom of the page
zen_redirect(zen_href_link(FILENAME_CREATE_ACCOUNT_SUCCESS, ”, ‘SSL’));
Replace it with the following
if($_SESSION['cart']->contents) {
zen_redirect(zen_href_link(FILENAME_CHECKOUT_SHIPPING, ”, ‘SSL’));
}else{
zen_redirect(zen_href_link(FILENAME_CREATE_ACCOUNT_SUCCESS, ”, ‘SSL’));
}
And that’s it!
Increase Your Conversion Rate and Sales with Zen Cart
Your conversion rate will tell you how many visitors are taking a certain action – it could be completing a purchase (obviously, the ultimate goal) but could also include completely a contact form, signing up for a newsletter, etc. You can measure this by setting up goals within your analytics program. This will give you valuable statistics and metrics which you can use to measure against and help improve your business.
You need to optimize the functionality of the cart. The more clicks you make a visitor perform in order to get to the end result, the more likely they are to leave without doing anything. “Abandoning the process” is a big problem in ecommerce.
Below are ways you can optimize and improve the cart and shopping experience for the customer: